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Benchmarks for Customer Success
Benchmarking for Customer Success: Keep Your Eyes on Your Own Customers Every company wants to be one step ahead of the competition. And increasingly, customer experience and customer success…MORE >
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Customer Journey Maps in B2B
Are you doing it wrong? The last couple of weeks, my posts on LinkedIn have focused on renewals, NPS and feedback in a business-to-business setting. This week I want to…MORE >
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6 Steps for Your NPS Action Plan
Asking your customers for feedback, whether it’s NPS® or another methodology, is 1 tiny step in understanding the voice of customer. The steps that come next are the crucial components to achieving customer…MORE >
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Net Promoter Score Action Plan
As we have coached B2B clients in measuring customer experience over the years, we naturally get lots of questions about which questions to ask on a questionnaire and how to…MORE >
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Your People Are Killing Your Pipeline… Do They Know It?
I work with many different “titles” within Waypoint’s clients, from the executive team to individual contributors at both the front-line and “back office.” The goals typically remain the same: –…MORE >
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Essential Questions to Get More ROI from B2B Feedback
How can your Customer Success team get more ROI from customer feedback? Ask these essential questions & get the KPI’s you’re missing from the data you already have. Improve customer…MORE >
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Optimizing Account Engagement for a CSM
Customer Success Managers have the difficult task of being an expert on understanding customer needs, advocating for the customer internally, and communicating back to accounts to build trust. Download the…MORE >
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Account Based Management is the New B2B Growth Hack
These days, many companies are trying to growth hack their way to the top. If you’re a B2B marketer, you may attempt to make a personalized video or use a strategic account based approach…MORE >
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What’s on Your Dashboard?
Gone are the days when a Welcome page is purely cosmetic. You need information fast and B2B voice-of-customer (VoC) dashboards have a unique set of requirements. Download this whitepaper for a look…MORE >
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Customer Success Week 2015 is Almost Here
In just a few weeks, San Francisco will be flooded with customer success professionals as Gainsight’s Pulse conference kicks off May 12. This year will be even grander and doubled…MORE >
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Finding a VoC Solution thats Just Right
Just as Goldilocks had a hard time finding things that were Just Right, B2B companies continually struggle to find software that meets their needs and falls within their budget. In…MORE >
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Look Away from the Shiny Object
Focusing on Holistic Customer Success San Francisco welcomed another stellar group of Customer Success (CS) pros last week, thanks to Totango’s CS Summit. While listening to the impressive list of…MORE >