Search Waypoint Resources
Posts Tagged ‘response rates’
-
Read More-- Article --
Silence Is Deadly: Methods To Get Your B2B Stakeholder Customers To Provide Feedback
Many companies produce a Net Promoter Score these days. Sadly, few have read the books that published the research that led to the Score, and as a result they are…MORE >
-
Read More-- Article --
The Iceberg Effect in B2B Customer Feedback/NPS: Are you engaging those that matter?
Cool quote from Blynn Buckley at Cloudera, a dear client and incredible program manager: “I always think of non-responders like the part of an iceberg you can’t see — there…MORE >
-
-- Article --
Adapting your Survey Approach with Adaptive Questions
By Gene Hall, CloudMR There’s been a lot of research and articles posted over the years about how NPS-based surveys should be structured. One thing we all know is true in…MORE >