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Archive for the ‘Case Examples’ Category
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It’s Not About Smiling More: Creating a Measureable Customer Experience Culture at Thomson Reuters
It’s Not About Smiling More: Creating a Measureable Customer Experience Culture at Thomson Reuters Presented by Barbara Graovac, VP and GM of Thomson Reuters Employer Market, NACCM 2010 Use right-brain…MORE >
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Keeping it Real with Customers: Nationwide on your Side
Keeping it Real with Customers: Nationwide on your Side Presented by Jasmine Green, Chief Customer Advocate, Office of Customer Advocacy, at NACCM 2010 Empower the front-line with empathy. Initially born…MORE >
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Rogers Communications’ Customer Retention & Satisfaction Approach
Presented by Josée Bourdages — NACCM 2010 Listen to be proactive. Josée oversees service strategy and customer loyalty for Rogers’ Fido brand, which is perceived as the most caring brand…MORE >
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Journey to Call Center Satisfaction
Valerie Foxman, GE Capital Retail Consumer Finance (RCF) “We’re all in this together.” Valerie manages First Call Resolution (FCR) and Voice of the Customer (VoC) for GE Capital RCF. With…MORE >
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Netezza’s High Touch Customer Strategy
Presentation from Trish Cotter – SVP Worldwide Service Operations (Owns Manufacturing & Support) — NACCM, 2010 “You can’t do everything, so make sure the things you do are done right. …MORE >
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Sage gets it
As a student of Net Promoter best practices and the results that can be achieved from applied NPS discipline, its always great to see a company that “gets it”. At Sage’s…MORE >
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Wake Up, Brush Your Teeth, Eat Breakfast and Put Customers First
I run our global Relationship Value Program (RVP), which is our named account based customer loyalty program. I am asked all the time ‘How do I successfully engage the field?’…MORE >
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Starting With a Named Account Based Program is a Money Move…….Literally.
Am I the only one that finds it strange that so many companies kick off their customer experience and loyalty programs focused on market stats, customer satisfaction scores and Net…MORE >
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From Detractor to Promoter in 140 Characters
I am – obviously- a believer in companies having a comprehensive client satisfaction assessment program. I think it’s an important metric to track, a useful tool for planning, and an…MORE >
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Customer Intimacy Creates ROI
While a growing number of B2B and B2C Marketing organizations publish their Net Promoter scores as a potential differentiator, I’m wondering why Marketing departments have been slow to embrace Net…MORE >
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Silent Accounts are Clear Sign of Churn Risk
The loudest customers often get the most attention. But the silent majority is very often an ignored asset for most companies. Let’s explore: Those that are familiar with Net Promoter…MORE >
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New research: Impact on Service from Products & Brand
After working with several clients in service / support (“contact center”) organizations we’ve been able to assemble some cool new research on the impact of Products & Brand on the…MORE >