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Shouldn't Taking Care of Your Customers Be At Least A Little Like Taking Care of Your Kids?

Posted on June 28, 2017 , by Steve Bernstein
Shouldn't Taking Care of Your Customers Be At Least A Little Like Taking Care of Your Kids?

Averages are just so.. average.  Accelerate growth by acting to improve the percentage of those that are truly “with” you , and take “score watching” to a minimum (Click image to see full size)


 
 
Averages are just so… well, average.  What do you think about the family in this cartoon:  You wouldn’t dream of treating your kids like this, would you?  Yet companies view their customer relationships this way all the time.  Break the cycle of average analysis and utilize a method that actually provides meaning.  Check out Flaw of Averages for more on how to avoid the “average trap” and instead measure to improvement.